A limited edition series of men’s formal watches, Prim for ČEZ is the result of an interdisciplinary collaboration of three studios. The watch face was designed by Olgoj Chorchoj, and we came up with the graphic treatment of the face, and the accompanying booklet. Studio Činčera designed the packaging.
The quartz-powered watch has a case of stainless steel and the dial was produced using a galvanoplastic process.
Michal Froněk, Jan Němeček / product design
Jan Činčera / packaging